Robert Cole Basford

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Australia
1978 to 1990

Australia White Ensign
1990 to 1997

Finland
1997 to 2013

Germany
2013 to 2020

Small Business Entrepreneurial Enterprises
04/2007 to 12/2011

Cafe Ada

Overview:
A business unit of Slottsbacken Ltd, the Cafe Ada enterprise provided superior and compelling quality food and beverages in an historic seaside garden setting. The physical assets consisted of an historic circa.1908 building and designer extension (2007) on 500m2 grounds adjacent Tammisaari guest harbour.
Product and Service lines:
82 seat Cafe & Restaurant including 32 seat terrace. Digital marketing and bookings online via domain www.ada.fi
Finnish menu with food and beverage price quality ratio at or exceeding one Michelin Star.
Separate Staff house maintenance and upkeep.
Off site function catering.
Special function events.
Year round operation.
My role:
Managing Director role included communicating on behalf of Slottsbacken Ltd with the Board, our Customers, Raseborg regional and local Tammisaari entities. Also Leading the development of the short and long-term business unit strategy, creating and implementing the Cafe Ada vision and mission, Profit and Loss, Digtal Marketing, web site design creation and evolution.
My responsibilities:
1. Business Administration: overseeing bookings, managing finances, and supply logistics.
2. Maintenance: upkeep of the interior and exterior of Cafe Ada, the managing of domestic workers and gardeners.
3. Events Planning: estimating costs, purchasing of supplies, preparation of events and overall supervision of staff.
4. Providing of information on tourist attractions in the vicinity as well as on personal safety precautions.
5. Liaison with staff on the needs of tourists of different cultures and traditions, locally, and globally.

Fagerska Gården

Overview:
A business unit of Slottsbacken Ltd, the Fagerska Gården enterprise provided superior and compelling quality short-term accomodation as well as long-term commercial and residential units in an historic setting. The physical assets consisted of four historic circa.1770-1865 buildings on 2000m2 grounds adjacent to the historic (1550) Tammisaari market square.
Product and Service lines:
6 x Self-catering units totalling 33 beds. Digital marketing and bookings online via domain www.fagers.fi (similar function to AirBnB)
3 x Specialty Shops with commercial leases.
2 x Units with Residential leases.
2 x Units for adminsistration and operational logistics.
My role:
Managing Director role included communicating on behalf of Slottsbacken Ltd with the Board, our Customers, Raseborg regional and local Tammisaari entities. Also Leading the development of the short and long-term business unit strategy, creating and implementing the Fagerska Gården vision and mission, Profit and Loss, Digtal Marketing, web site design creation and evolution.
My responsibilities:
1. Business Administration: managing bookings, managing finances, and supply logistics.
2. Maintenance including the upkeep of the interior and exterior of the guesthouse, grounds, and managing domestic workers and gardeners
3. Events Planning including estimating costs, purchasing of supplies, preparation of guest-rooms and supervision of grounds staff.
4. Providing of information on tourist attractions in the vicinity as well as on personal safety precautions.
5. Liaison with the needs of tourists of different cultures and traditions, locally, and globally.




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